About Reason Interactive

Brian C Wilson founded Reason Interactive to design and build interactive works that work.

Focused on the intersection of technology and human communication, Reason Interactive designs and produces digital products for diverse partners and clients – culminating in a digital audience of hundreds of millions of people and billions of content views.

For two decades Reason Interactive has been pairing curiosity with creativity; combining digital storytelling and transparent technology; and driving intentional interaction through smart design. He has deep experience shepherding global teams that build digital products for Fortune 500 companies and early-stage start-ups – including official apps for The Office of His Holiness the Dalai Lama and TED.

Brian’s work has been featured by Apple on television, print, and web campaigns, and on stage at the Apple Worldwide Developer Conference. His projects have garnered recognition in Communication Arts, Graphis, Print Magazine, HOW Interactive Design Annual, and a National Design Award from The Cooper-Hewitt Smithsonian Design Museum. Partners and clients include The Office of His Holiness the Dalai Lama, TED, Tour de France, Trek, Amazon, Arup, Hasbro, and Vero.

In 2010 Brian joined the silicon valley startup ThisLife as VP of Interface and Design. In short years he helped the small team create a unique cloud-based service for organizing and sharing photos and videos. ThisLife was featured in Forbes and The Wall Street Journal before being acquired in 2012 for over $20M.

Prior to founding Reason Interactive, Brian received degrees in Sociology and Philosophy from The University of Wisconsin at Madison. He now lives in Portland, Oregon, continuing to study the cross-section between behavioral sciences and human-computer interface design.



  • Webby, People’s Voice – TEDConnect app
  • Webby, Apps, Mobile, and Voice Education & Reference – TED app
  • National Design Award for Corporate & Institutional Achievement, Smithsonian Cooper-Hewitt National Design Museum – TED app
  • Apple App Store featured app – TED app
  • Apple TV commercial featuring the TED app ran in 14 countries – TED app
  • MUSE Award, Gold: Mobile Applications, American Association of Museums – High Museum of Art app
  • Apple print and TV campaigns featuring TED app
  • Graphis Interactive Design 2 & 3
  • Regional Gold Addy Award – Wisconsin Film Festival website
  • Communication Arts 2001 Advertising Annual
  • Print Interaction: The Digital Design Competition
  • Communication Arts Design 2001 Annual

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